Casablanca-born designer Joseph Ettedgui founded JOSEPH to champion the works of many up-and-coming fashion designers from across the world. That was in ’72, but today the late Moroccan designer’s namesake has its own line of contemporary men’s and women’s garments – and each piece celebrates the nuances of artisanal craftsmanship with expert finesse. From King's Road, Chelsea to Paris and New York, this brand’s reach extends far and wide.| JOSEPH wool and cashmere-blend coat80% wool, 20% cashmereExposed button fastening and self-tie closureRelaxed fit, notched lapels, long sleeves, double-breasted button fastening, tie waist belt, belt loops at sides, belted cuffs, two side patch pockets, single back centre ventDry clean onlyTrue to sizeModel is 5ft 10in/1.78m and wears a size mediumHeavyweight, non-stretch