Powered by rosemary oil, an ingredient renowned for its strengthening properties, the As I Am Shampoo leaves hair feeling clean, hydrated and strong. The foaming formula lifts impurities and product build-up from the strands, while providing a simultaneous boost of moisture. Enriched with melatonin and copper tripeptide, the shampoo nourishes the scalp in order to promote optimal conditions for healthy-looking hair growth, making the treatment perfect for those with hair prone to breakage. The formula’s Sub-Micron Technology ensures that the shampoo absorbs quickly into the lengths, leaving no signs of residue behind. Its cooling texture and invigorating floral earthy aroma provides an uplifting cleansing experience. Vegan.