PROJECT LIP Plump Jelly in Beauty: NA. PROJECT LIP Plump Jelly in Beauty: NA. Bounce into a new sensation and give your lips a wobble with PLUMP JELLY. Jam-packed with a cooling-tingle, one squeeze of this juicy glaze will instantly leave your pout JELLY-FULL! Layer your lips with the Instaplump and menthol actives for a glaze-like shine that's bursting with visible volume and a juicy tint. Make them jelly & glaze it up.. In Booty Call - light pink. Vegan and cruelty-free Free off parabens and sulfates. Cooling-menthol plumping actives Instaplump for instantly plump lips. 12ml. Glide the glaze over your lips.. Press your lips together to activate the plump.. Re-apply as needed to refresh the color and maximize the plump.. PROL-WU28. PLIP-06-BC. PROJECT LIP is a new revolutionary lip plumping brand which is proudly made in the UK, gender-free, cruelty free & vegan. Project Lip offers products to prep, plump and color, aiming to give you a surgery-free, revolutionary way to achieve the softest, fullest & plumpest of pouts. Founded by makeup artist Joy Howieson, who worked closely with a cosmetic scientist for three years to create a unique formulation which has been developed to tingle and stimulate collagen and blood flow providing instant and long-lasting results. Their secret weapon is its tingling sensation so be warned - you may get addicted to the tingle.