Scottish Gaelic for red; RÙADH (pronounced “roo-ah) is associated with concepts of strength and resilience — much like denim. The NYC-based brand crafts its collections in small batches from ethically sourced materials in organic silhouettes inspired by natural formations of the earth.The RÙADH Quinn jean is a quintessential classic straight leg and is an iconic brand favorite. The Quinn features a high rise and is constructed in Japanese selvedge denim. This denim gets softer and more comfortable with age and wear and is expertly designed for a feminine; elongating fit.